Today marks the start of Fashion Revolution Week.
Fashion Revolution is a global movement that operates year round, but it peaks this week to coincide with the anniversary of the Rana Plaza factory collapse which killed over a thousand people and injured several thousand more in April 2013. It was one of the largest industrial disasters in history.
Fashion Revolution are a not-for-profit organisation challenging the disconnect between production and purchase. During this week, brands and producers are encouraged to respond with the hashtags #imadeyourclothes and #imadeyourjewellery and demonstrate transparency in their supply chain.
As well as this, consumers are called upon to use their voices for a fairer, safer and more transparent global fashion and jewellery industry. Fashion Revolution strives to be action-oriented and solution focused. Rather than making people feel guilty, it helps them recognise that they have the power to do something to make a positive change. They urge consumers to ask the question “Who made my clothes/shoes/jewellery/bag/…”.
While Fashion Revolution now focuses primarily on transparency in the fashion supply chain, for me it is also important for consumers to question the labour and practices behind products other than clothes, like the jewellery pieces they buy. I’ve always been very open about my materials and my processes and I’ve always strived to be as eco friendly as possible.
Milomade is a small, independent brand – I run it single handedly. While I might call on others for help occasionally, everything from designing, sourcing materials to making the jewellery, as well as dealing with packaging and running the website and socials, is all done by me. I like to keep things personal and maintain an honest approach; I strive to be as transparent as possible in all aspects of my business.
It’s crucial that my jewellery is consciously made and this is why I choose to work with recycled materials, not depleting the world of its precious resources and buying silver that is already in circulation. Using re-claimed and recycled metals means less environmental impact and less waste. Reduce, reuse, recycle is just as relevant in the jewellery industry as it is in every other walk of life.
I work predominantly with antique silverware and I only buy in British hallmarked silver. In so doing I know I am working with sterling silver. However when needs must, sheet and wire in the form of EcoSilver is my next best choice.
This is an eco-friendly alternative to sterling silver and can be worked with in the same way as silver, for the same quality results, it is just simply more environmentally friendly. It is made from re-purposed jewellery, medical equipment, electronics and giftware and comes with a certificate of authenticity.
All my jewellery is thoughtfully crafted with great attention to detail. My collections feature pieces designed to be worn every day and cherished for a lifetime. My work is not in any way trend-led or season-dependent. I’m not interested in the latest fashion fad that will fade as soon as it’s arrived.
You can wear Milomade jewellery from workday to weekend; every day and on special occasions. My materials are sustainable, my practices are ethical, and my quality is exceptional.
By supporting independent makers and buying jewellery from businesses like mine, who are willing to be transparent, you can be part of the Fashion Revolution movement that is demanding change from the fashion industry. Here’s a way you can help…
Replace @brand with @milomade.co.uk if you’re posting on Instagram and @MilomadeJewellery if you’re posting on Facebook.
If you have any questions for me, post them below in the comments box. I’d love to hear from you.